Recruitment Goals & Objectives Every Talent Acquisition Team Should Set In 2023

Filip Dimkovski - TBR writer
By Filip Dimkovski
Nevena Radulović - Trusted Brand Reviews Editor
Edited by Nevena Radulović

Published November 21, 2022.

A professional man in a suit shaking hands with another man surrounded by other employees

One of the main requirements for bringing talent into a company is ensuring the entire organization has its goals and objectives aligned. Recruitment should be a process that's mutually beneficial for the organization and its prospective hires, and as such, it requires special attention.

Setting mutual goals and objectives for recruitment in 2023 should revolve around both short-term and long-term strategies to ensure an effective acquisition process both in the current year and in the future. Additionally, it will allow you to avoid employee misclassification and other hiring-related issues.

Without a common goal, it's almost impossible for an organization to maintain a successful recruitment process. In this article, we'll discuss some of the most important goals and objectives every talent acquisition team should strive for in 2023. So, whether you're just starting out or you've been doing this for years, read on for effective tips.

» Who handles your company's recruitment process? See the difference between HR vs. talent acquisition

1. Determine Your Recruiting Needs and Set Goals Accordingly

First things first—before you even start recruiting candidates, you must determine your organization's needs in terms of how many positions are to be filled. Ensuring a successful recruitment strategy requires setting goals that can be tracked and evaluated, which will help you identify areas of improvement and adjust your strategy accordingly.

Additionally, you should set goals and focus recruitment efforts according to the type of talent you're seeking, like experienced professionals or recent graduates, so you'll know you're targeting the right audience.

Matching your specific needs to your goals is critical, as it will help you identify the job descriptions and advertisement channels that are most effective in reaching the right type of talent.

2. Factor in Relevant KPIs When Setting Recruitment Goals

Setting the right KPIs (key performance indicators) can make a world of difference when it comes to recruitment success. While every organization should determine the right KPIs for their business, there are some common KPIs you should consider, including the time-to-fill, cost-per-hire, quality of hire, and diversity of hire.

Time-to-fill is one of the most important KPIs to track because it will offer valuable insight into how quickly your recruitment process is working and what areas of it may need improvement.

Cost-per-hire is another important KPI that will help you determine how much money your company is spending on the recruitment process. Tracking such data will enable you to set realistic budgets and hold your talent acquisition team accountable for their performance.

Finally, measuring the quality and diversity of hires will help you determine whether your recruitment efforts are successful, which will further help you adjust your recruitment goals accordingly and ensure you're seeking the right type of talent.

» Tracking other aspects of your business: see our tips for tracking worker compensation

3. Offer Positions to Diverse Candidates

As we mentioned, diversity of hire is essential for a successful recruitment process—offering positions to candidates from diverse backgrounds and experiences will enhance your organization’s culture, create a more productive work environment, and help you identify new opportunities.

Furthermore, your recruitment process must be accessible to candidates from as many backgrounds as possible, meaning you should provide equal opportunities to all candidates regardless of race, gender, sexual orientation, or any other factor.

Another often overlooked benefit of diversity of hire is that it can help you source higher-quality candidates. When looking for a new job, many top-tier professionals seek environments that promote a diverse and inclusive culture, so you'll be more likely to attract top talent by emphasizing diversity in your recruitment efforts.

Ultimately, creating an inclusive work environment is not only beneficial from a recruitment standpoint, but it will help ensure your organization remains competitive and attractive to potential talent.

4. Make Good Use of Employee Referrals

Many organizations fail to take advantage of the power of employee referrals in recruitment. Employee referrals are a great way to quickly identify high-performing individuals in a relatively short time frame.

Additionally, candidates who are referred by existing employees are often more likely to stay with the company for longer periods of time, proving more cost-effective for recruiting and potentially even beneficial for existing employees—many companies offer incentives such as monetary rewards or extra vacation days to those who refer successful candidates.

In return, encouraging employees to refer potential candidates can help build loyalty and trust within the organization, while also helping them cultivate their professional networks.

Overall, employee referrals are a great resource to have in your recruitment arsenal that shouldn't be overlooked.

5. Set Up a Talent Community

A talent community is a network of qualified candidates who can be easily contacted to fill open positions within an organization. Constantly updating this pool of potential hires with the latest job openings will help your recruitment team quickly identify high-performing candidates suitable for the position.

In addition, setting up a talent community is an excellent way to build relationships with potential candidates. You can use the platform to keep them updated on the latest news and happenings in your company, while also providing them with valuable resources and information.

Lastly, creating a talent community is also extremely cost-effective, as it can save your company money on expensive recruitment and sourcing services in the long run.

6. Make Your Organization Attractive to Potential New Recruits

The recruitment process is heavily influenced by the company’s reputation, so a great way to make sure your organization stands out amongst potential new recruits is to focus on developing a great employer brand.

This can be done in various ways, such as creating engaging content that highlights the company culture and values, providing a positive work environment, and offering competitive employee compensation and benefits. It's also very important to showcase the career development opportunities your organization offers so that your potential recruits see it as a place where they can grow and further develop their skills.

Another great way to show your organization in the best possible light to potential employees is to focus on building relationships with existing employees. Showcasing the great things they have to say about working at your organization will help make it more attractive to potential hires and create a positive employer brand.

» How important is workplace culture? See why it matters and how to improve it

7. Assess and Improve Your Turnover Rate

A high turnover rate can be extremely detrimental to your organization’s overall performance, so it's essential to do your best to reduce and manage turnover. This will help your organization attract and retain top talent.

To begin with, you should assess your current turnover rate and identify potential areas of improvement. By gaining insight into the reasons behind employee departures, you'll be able to better understand the issues at hand and create solutions to reduce turnover.

Once you've identified potential issues, it's important to take action and ensure they're addressed and resolved. This can be done through improving employee engagement, providing better benefits and incentives, or offering more career development opportunities, depending on what exactly your company needs. Just make sure to measure the effectiveness of the changes you make so you can adjust your approach accordingly. If you manage to improve your turnover rate, you'll be sure to attract and retain the best talent, which will ultimately lead to better organizational performance and long-term success.

Set Your Company Up for Success With the Right Recruitment Goals

Building a successful recruitment process is essential for the long-term success of any organization. By taking advantage of the strategies outlined in this article, you'll be able to create an effective and efficient recruitment process.

Recruitment goals as well as other objectives need to be clearly communicated and implemented to ensure your organization is able to attract the best talent. What's more, a well-structured recruitment process can help you manage your global workforce more efficiently and maximize the potential of current and future employees.

» Reliable company payroll is also important to potential hires—read TBR's payroll software reviews to find one that will benefit your company the most.

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